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What Is Phantom Equity? A Contractor’s Guide to Alternative Incentives
When contractors think about rewarding their best employees, they usually think about raises, bonuses, or maybe even ownership. But there’s a problem: Raises don’t build loyalty. Bonuses don’t create long-term buy-in. And handing out actual ownership brings liability, tax issues, and loss of control. That’s where phantom equity comes in. In this episode of the Construction Champions Podcast , host Ron Nussbaum talks with Chris Buttenham , co-founder of Reins and author of

Construction Champions Podcast
Sep 15, 20253 min read
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